Creating Powerful Updates

Whether on social media, by email, or directly on your GiveSendGo campaign page, it's crucial to keep your supporters informed about the progress of your campaign. After all, they've chosen to invest in you and your idea, and you should invest in them too! Here are some tips on updating your supporters throughout your campaigning process and guidelines for writing a great campaign update.

Reasons or occasions to update supporters:

1. Fundraising Progress and New Developments

After creating your campaign, it's important to keep your supporters updated on your fundraising progress and new developments. Sharing your milestones and updates shows that you appreciate their support and investment in your mission. By doing so, you also increase visibility for your campaign and might attract new supporters.

2. Thanking and Recognizing Supporters

Express your gratitude often and show appreciation for your supporters. They've made an impact on your life through their donations, so it's essential to acknowledge their help. A simple update with a "thank you" message goes a long way in communicating your appreciation.

3. Personal Stories

People want to see the heart and drive behind your campaign's mission, so sharing your story is crucial. People connect with stories, especially ones they can relate to, so don't be afraid to be vulnerable when sharing your story. Doing so might inspire someone to start their own campaign or increase support for yours.

4. Sharing Links Related to Your Campaign

Sharing your campaign with local news organizations can increase awareness of your mission. If they cover your story, share the article or video link in an update on your GiveSendGo campaign page. You can also share the different social media platforms you use regularly to keep supporters updated.

5. Sharing What You're Using the Money For

To increase confidence in giving, keep your supporters informed about how their donations will be used. Share details about where the money will go and how it will benefit the cause. Be as specific as possible to build trust with your supporters.

6. Image or Photos

A photo or video update is an excellent way to connect with supporters on a personal level. Share a glimpse into your life or the impact of their donations, which helps build a deeper connection and strengthens support for your campaign.