Formatting Your Campaign Story
Your campaign story is one of the most important parts of your GiveSendGo page. A clear, well-structured story helps givers understand your need, connect with your cause, and feel confident supporting you. Our built-in editor includes simple formatting tools to help you organize your message and make it easy to read.
Your story has a 10,000-character limit (including spaces). Focus on clarity, relevance, and the most important details.
Formatting Tools
Use Headings to Organize Your Story
Headings break your story into sections and make it easier for givers to scan your page. Click the Style dropdown (magic wand icon) in the toolbar and choose from:
- Heading: Introduces a new section
- Normal: Standard body text
- Quote: Highlights a testimonial or meaningful statement
- Code: Advanced formatting (rarely needed for most campaigns)
You can use headings to denote sections within your campaign story like "Why We're Fundraising" or "How the Funds Will Be Used."
Emphasize Important Information
Highlight key details using the text formatting buttons in the toolbar:
- Bold (B): Draw attention to important points—use sparingly
- Underline (U): Add emphasis when needed
- Clear Formatting (eraser icon): Reset text to default settings
Avoid over-formatting. Too many bold or underlined sections can make your story harder to read.
Add Color
To change text or background color, click the Color (A) button in the toolbar, then:
- Choose Text or Background
- Select a color from the palette
Use color sparingly. Too many colors can distract from your message.
Use Lists for Clarity
Lists help organize information and make key points easier to follow. Use the list buttons in the toolbar to add:
- Unordered list (• icon): Bullet points
- Ordered list (1. icon): Numbered steps
Lists are helpful when outlining things like:
- Specific expenses
- Steps in a process
- Key updates
- Prayer requests or needs
Adjust Alignment and Indentation
Use the Paragraph (¶) menu in the toolbar to:
- Align text left, center, or right
- Justify text
- Increase or decrease indentation
For most campaigns, left alignment provides the best readability.
Insert Tables
Use the Tables (grid icon) button in the toolbar to organize structured information such as schedules or detailed breakdowns:
- Click the Table icon
- Select the number of rows and columns
- Edit cell content or adjust the table as needed
Add Links
To link to a website, article, or resource, use the Link (chain icon) button in the toolbar:
- Highlight the text you want to link
- Click the Link icon
- Enter the URL
- Choose whether the link opens in a new window
Instead of pasting long URLs directly into your story, hyperlink text to keep your page clean and easy to read.
Keep It Clear and Easy to Read
Formatting should support your story, not distract from it. To make your campaign easy to follow:
- Break up long paragraphs
- Use headings to separate sections
- Use lists for clarity
- Avoid excessive formatting
A simple, well-organized story builds trust and helps givers quickly understand your need.
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