Setting the Right Fundraising Goal for Your Campaign

Choosing Your Goal Amount

When starting a campaign on GiveSendGo, choosing an attainable goal amount is absolutely crucial. Here are some tips and considerations to help you set a successful goal:

Set a Realistic Goal

  1. Choose an initial goal that is realistic and achievable. This can motivate givers and help build momentum for your campaign.
  2. As you reach milestones, you can increase your goal to keep the campaign progressing.

Factor in Transaction Fees

GiveSendGo doesn't charge any platform fees, our third-party payment processor does deduct a small transaction fee from each donation to cover secure payment handling. When setting your goal, it’s a good idea to account for this so you’ll know what to expect when calculating the funds you’ll actually receive.

Check our our article with a full breakdown of fees on GiveSendGo here.

Taking these points into account can help you set a goal that’s not only realistic, but also well-suited to your campaign’s financial needs.

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