Setting the Right Fundraising Goal for Your Campaign

Choosing Your Goal Amount

When starting a campaign on GiveSendGo, choosing an attainable goal amount is absolutely crucial. Here are some tips and considerations to help you set a successful goal:

Set a Realistic Goal

  • Choose an initial goal that is realistic and achievable. This can motivate givers and help build momentum for your campaign.
  • As you reach milestones, you can increase your goal to keep the campaign progressing.

Factor in Transaction Fees

GiveSendGo doesn't charge any platform fees, our third-party payment processor does deduct a small transaction fee from each donation to cover secure payment handling. When setting your goal, it’s a good idea to account for this so you’ll know what to expect when calculating the funds you’ll actually receive.

Read a full breakdown of these fees here.

Taking these points into account can help you set a goal that’s not only realistic, but also well-suited to your campaign’s financial needs.

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